Larry Fitzgerald

Power 100 rank: 43
Rank last year: Unranked

Sport: NFL/Arizona Cardinals—WR

Age: 27
Most recent notable achievement: 2010 Pro Bowl (4th Selection)
Earnings: $6 million
Key sponsors: Nike, AT&T

Why he's on the list: Larry Fitzgerald was MVP of the 2010 Pro Bowl, then wasn't invited in 2011. Despite something of an off-year in 2010, Fitzgerald is one of the best wide receivers in the NFL. It's a good bet that he'll return to the forefront.
 
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