Power 100 rank: 71
Rank last year: Unranked
Sport: NFL/Indianapolis Colts—WR
Most recent notable achievement: 2011 Pro Bowl (5th Selection)
Earnings: $5.5 million
Key sponsors: Reebok
Why he's on the list: It's been five straight years in the Pro Bowl for Reggie Wayne, who continually performs at a high rate. Some might think he walks on water, but that's only in the Reebok commercial.