Peyton Manning
Power 100 rank: 51
Rank last year: 1
Sport: NFL/Indianapolis Colts—QB
Age: 35
Most recent notable achievement: 2011 Pro Bowl (11th selection)
Earnings: $29,000,000
Key sponsors: Sony, Gatorade, MasterCard
Why he’s on the list: A neck injury sidelined Peyton Manning at the absolute peak of his career and there is a possibility it will keep him off the field even longer. He’s marketable, recognizable, and down-to-earth–all qualities that, along with his masterful on-field performance, landed Manning atop our 2011 list. But last season he didn’t play football. Now, with the Colts apparently poised to draft a new hot college quarterback, Andrew Luck of Stanford, it’s up in the air whether Manning will play for the Colts next year–or for anyone.
Photograph by Rob Carr/Getty Images