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IDSA/BusinessWeek
IDEA Awards
Bronze 2005
Design Explorations
Mobile Concept PC for On-The-Go
Credit: IDEO; Intel Corp.
Client: Intel Corp.
On-The-Go is an ultra-mobile, media-centric entertainment device that also serves as a PC. The concept was designed for users who are interested in enjoying rich entertainment outside the home and have a need for a secondary, highly mobile PC within the home. Outside the home, the device can be used for enjoying and sharing media. In the car, it can be used for back-seat entertainment for the kids or real-time driving directions and location-based services. Because it has WLAN connectivity built in and WWAN access through a cell phone, users can access content on the Internet or remotely access media from their home PCs, such as photos or music collections.