Web 2.0 Startups
Say What?
CoComment
Geneva
Founded: 2007
Sector: Internet, Blogging
CEO: Matthew Colebourne
CoComment's free software allows people to pinpoint conversations in the Internet's vast blogosphere. It already tracks and stores about 11 million conversations in multiple languages on 220,000 sites. The software lets you decide what you want to follow—you can either track one person's comments, or companies can track what people are saying about them or their products. CoComment already has more than 565,000 registered users, accounting for around 100 million ad impressions. Later it plans to sell market research on what popular opinion is at any given time.