Hot Concepts
Networking a Network of Content
Dyuna (www.Dyuna.com)
Category: Digital content marketplace
Tel Aviv
To speed the distribution of digital media, Dyuna has set up an online marketplace for information, music, video, and other content where consumers, mobile operators, and content producers can converge in a kind of virtual swap meet. The advantage for operators, especially smaller ones, is ready access to more content than they could license on their own. Content creators like Dyuna because it exposes them to more potential customers. And consumers benefit by no longer being confined to the "walled garden" of offerings provided by most carriers. Dyuna handles the billing and reconciliation among parties, and has just signed a strategic deal with Amdocs, which handles billing for hundreds of operators worldwide.