Prada.com
Niche Networking
I Do Believe in Prada
If you've just got to know where Paris Hilton bought her sunglasses, then CoolSpotters.com may be for you. The site made its debut on May 7 and has already had tens of thousands of users. CoolSpotters helps celebrity-obsessed Web surfers find out what brands the hottest stars use. Where else to learn that Rose McGowan is an Apple (AAPL) iPhone aficionado or that Jennifer Love Hewitt carries a Prada Fairies handbag?