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Honesty Is the Best Policy

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Honesty Is the Best Policy

Here's another balancing act for you: Keep regulatory agencies off your back, resist the temptation to artificially prop up your company's share price, and deal with the press. In all of these endeavors, D'Allesandro is unequivocal that honesty is the best policy. He also advises that you not underestimate the power and intelligence of journalists. Turn the relationship to your advantage, even if it means allowing them access for a story that won't make you look great—at least you'll be able to tell your side.