Chrysler
After Cerberus Capital Management became the majority owner of Chrysler, changes at the carmaker included a new logo that harked back to its long heritage as an American auto manufacturer. In August 2007, Chrysler reintroduced an updated, 3D version of its old Pentastar symbol to remind customers of its history and legacy. But the logo hasn't been able to revive Chrysler's sales as the economy weakens and oil prices rise.