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European Style for Hyundai

European Style for Hyundai

Growth has been tough in Europe for Hyundai, but this compact, the i30, is spearheading the Korean company's campaign to boost sales there. That's because it was designed and developed at Hyundai's R&D and design center in Frankfurt, Germany, to cater to European drivers' tastes. The base price of the i30 is €15,000. Its wagon version will be introduced in the U.S. this year, as the Elantra Touring, to strengthen its small-car lineup.