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Customer service is one area where small businesses can beat big-box competitors
Chief Executive, Seesmic
Favorite Twitter user to follow: Pierre Omidyar, founder of eBay
How Twitter helps him run Seesmic: "I know that there is always a friend, at any time, which has the answer I am looking for [for] about anything. But careful, it does not come for free. As a Twitter user you have to share and give value first, which is part of the process. Listening to my Twitter feed is also the best 'focus group' you can get: it is active 24 hours a day and feedback comes instantly without any filter. I keep improving our product with everything I hear from my Twitter community."
Recent tweet: "While we are talking about innovation with an amazing group of leaders in Stanford with the Davos folks, I am sending dopey polls. Hopeless."