The U.K. is the top pick for high school students, and the U.S. is most popular for undergrad and graduate studies
A presentation by Western States Petroleum Association, one of the most powerful oil and gas lobbies, details an elaborate plan to thwart California's move away from fossil fuels
Calorie counts may not persuade people to order healthy food, but they might prod restaurants into slimming down what's on the menu
Ricardo Reyes previously ran communications at Tesla until 2012
The Wall Street investment bank has a new measure of consumer spending power it says points to "ending the year on a strong note"
How to cope with a traveler's headache: a winter storm across the East Coast on a day when 46 million Americans hit the roads and airports
Graduate students get paid close to the minimum wage to do high-level coding work for tech companies
Few small businesses have a real, rational marketing budget. Here’s why that’s OK
When ranking the value of the Best Global Brands, Interbrand evaluates brand value in the same way any other corporate asset is valued -- on the basis of how much it is likely to earn for the company in the future. Interbrand uses a combination of analysts’ projections, company financial documents, and its own qualitative and quantitative analysis to arrive at a net present value of those earnings. The brand values are based on data collected during the 12 months prior to June 30, 2008. This means that more recent developments, including the troubles at Merrill Lynch and AIG, are not factored into the brand valuations.
Data: Interbrand, JPMorgan Chase & Co., Citigroup, Morgan Stanley, BusinessWeek
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