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RecycleBank

RecycleBank

New York
Recycling
CEO: Ron Gonen, 33

RecycleBank has launched programs in 15 states that motivate people to recycle household waste. It provides each household with a container featuring an embedded Radio Frequency Identification (RFID) tag. When recycling crews empty the container, scanners on their trucks record the weight of the contents and transmit the information to a RecycleBank account. Households accumulate reward points that can be used for purchases at more than 800 retailers, including Target and IKEA.