Beleaguered brewers want Germany's 500-year-old beer purity law, the Reinheitsgebot, included on UNESCO's World Heritage List
With JC Penney's same-store sales up and e-commerce growing, investors worry that the company is sacrificing unit profit for volume
The president calls income inequality "the defining challenge of our time" and links it to decreased social mobility
The simple idea that changed the way people communicate: What if you could get your work e-mail while not at work?
Walter Friedman's Fortune Tellers chronicles the careers of America's first economic forecasters
Amazon is eager to dispatch drones bearing small retail orders, but it's not even clear if any penalties might apply to property owners who shoot down pilotless aircraft flying over their land
It's releasing its new Turbo Fast series in batches around the holidays, when kids do their most viewing
Northwestern's Kellogg School of Management reclaims the top stop after a two-year absence
Author Laurel Delaney discusses the opportunities and risks for small businesses in a "born global" market of 2.4 billion online consumers
Authors: Charlene Li and Josh Bernoff
Publisher: Harvard Business Press
Li and Bernoff, both analysts at Forrester Research, present a clearly written and refreshingly grown-up look at social media used by entire corporations, and not just Gen Y staff. They present real-world business narratives of how companies from Best Buy (BBY) to Ernst & Young use blogs, Wikis, and social networks to create, promote, and share new ideas, both within corporate walls and among consumers outside them.
Listen to a podcast with Charlene Li.