Corn country is no longer limited to Iowa, Nebraska, and Wisconsin. Farmers everywhere want to ride rising crop prices
The cafe chain is testing trucks on three college campuses
The 24-hour McDonald's on West Florissant in Ferguson, Mo., has electric outlets, Wi-Fi, and hot coffee, which has made it Ground Zero for some during the unrest
The company's product design director, Margaret Gould Stewart, discusses how she rolls out new features without alienating too many users
The Dow Jones and the S&P 500 are now farther apart than at any point in the last five years
Which ought to tell you something about the market for rare, weird cars
Facebook and Twitter connect most people in different ways. But why should the social networking giants imitate one another?
Goldman Sachs's junior employees are getting more money and more time off
The company, known for its credit card readers, raised new investment funding to extend “hundreds of millions” in small business financing
By Arik Hesseldahl
Consumers are creatures of habit when it comes to cutting back during a downturn. Amid recessions in the past four decades, Americans have tended to reduce spending in the same areas, while continuing to seek value in comparable ways. For instance, they curtail high-end dining and vacations, but slake their thirst for cutting-edge technology that they believe saves money.
GfK Roper Consulting has studied these consumer buying habits through periodic surveys since 1973, and most recently in February. This BusinessWeek.com slide show highlights this survey information, underscoring the sometimes predictable ways we behave when the financial going gets tough.
Business Exchange related topics:
Recession Spending and Investing
U.S. Financial Crisis