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The West's housing rebound is helping small companies while delinquency rates remain higher along the Eastern seaboard, says a new report
STAN HONDA/AFP/Getty Images
In December, Hyundai kicked off a program that lets buyers who lose their job in the first year turn their new car back with no impact to their credit score. Last month it sweetened the deal by offering to make three months of payments before taking the car back. Hyundai execs say the scheme—which so far has not been taken advantage of by a single car buyer—helped deliver a 0.5% sales boost in the first quarter, which saw the rest of the industry down 38%.