The Department of Commerce has determined that Pioneer Natural Resources and Enterprise Products Partners could start exporting condensate, an ultralight type of crude
The $3.5 billion merger highlights how little has changed in the stubbornly old-fashioned way we buy and sell houses
The Supreme Court has seemed hesitant to hear a gun-rights case for the past four years, but that spell looks likely to end.
OKCupid does all sorts of interesting research on its users—just like Facebook
“Procrastination and inattention” cause homeowners to leave money on the table, says a prize-winning academic research paper
Remember when Wolf Blitzer talked to Jessica Yellin’s hologram in 2008? HologramUSA envisions so much more
A lot more workers, especially in high-earning professions, are overworking than they used to -- and most are men.
Thanks to a quirk in Federal law, most students of the company's shuttered for-profit schools can't do anything about their student debt.
AirSign, the skywriting company behind a recent Comic-Con campaign, sees an opportunity in airborne social media
By Deena Crawley and Steve McKee
Co-branding is being used increasingly by companies large and small to raise awareness and generate sales. At the most basic level businesses have used the approach to suggest enhancement of their current lines (Hershey’s Syrup added to Betty Crocker Brownies), and on a more sophisticated playing field they have combined technologies to create an entirely new product (the Sports Kit by Nike and Apple).
Included in this slide show are 20 examples of co-brands across several industries. Some of the partnerships are well known and have been in existence for more than a quarter-century, while others are still trying to gain traction in the marketplace.
(For a look at Steve McKee's take on celebrity endorsements, flip through our previous slide show.)