IDEA 2009 Ecodesign & Environments Winners

There was plenty going on in the ecodesign and environments categories of the 2009 IDEA design awards. Indeed, it was in this area that judges awarded the Best in Show title, to the Trash Talk shoe from Nike (NKE). "The Trash Talk shoe is the hero of Nike's hyper-progressive and innovative sustainability program," said judge Valerie Casey, practice head of digital experiences and networked culture at design and innovation consultancy IDEO. "High concept, aesthetics and performance—in combination with a smart and comprehensive eco-manufacturing methodology—make this shoe the holy grail of conscious consumption."