IDEA Entertainment Winners

photo collage by Alberto Mena

IDEA Entertainment Winners

This year, Samsung was the company to beat in the entertainment category of the IDEA design excellence awards. It scooped up the only two gold prizes on offer. Firstly, for a Blu-Ray player that OfficeMax's Michael Kitz described as an object he'd "love to have out, not tucked away in a cabinet." Then, its Luxia LED TV won plaudits for its astonishingly slim form factor. "It is a beautiful, new interpretation of the TV as a slim and elegant frame," said Stefanie Kubanek, associate partner at design firm, Pentagram. "This product will influence the future of entertainment products."