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Joel Auerbach/Getty Images
Power 100 rank: 37
Sport: NBA/Washington Capitals—F
Most recent notable achievement: 2009 NHL MVP
Earnings: $12 million
Key sponsors: CCM
Why he's on the list: The two-time league MVP's YouTube highlights helped him surpass Sidney Crosby as the player most likely to return hockey to the mainstream. Now he just needs to work on his English.