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Aims to: Give active investors access to the strategies of professional portfolio managers and registered investment advisers for as little as $3,000 per account vs. a minimum account size of $500,000 that's typically required; and to offer deep discounts on trading commissions.
What’s cool: The ability to find investment models or managers based on criteria each user selects, such as fewer months of negative returns than the S&P 500 index over the past 10 years or portfolio turnover below a certain level.
Needs improvement: The site could feature a broader range of investment strategies that would include ETFs offering exposure to other asset classes, such as commodities.